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Marketing Sucks

Aug 18, 2019

Fractional Chief Operations Officer Gene Naftulyev joined me for an hour-long discussion about the role of the second-in-command in any business, the COO. Gene's tenure as a COO has shaped the way he sees business. Knowing that processes produce predictable results, Gene champions the Goldilocks approach to defining...

Aug 13, 2019

In order to make your success inevitable... in order to make success unavoidable, you need three things: 1.) A vision 2.) A plan 3.) The discipline to achieve that vision every week.

In this episode, I talk through what that process has looked like for our clients and for myself, including tricks to keep your vision...

Aug 6, 2019

Once you have a marketing and/or sales campaign that works for your business, you've gotta scale it. But before you scale, you need to Get BUSI!

In this episode, I share a tool that has created a ton of financial success for our clients (adding MILLIONS in revenue) without spending a dollar more on traffic.

That tool is...

Jul 30, 2019

 It's incredibly EASY to stay busy as a marketer, or marketing department. From branding, to design, to webinars, Facebook ads, LinkedIn, Instagram, emails, sales automation... the list is literally endless.  To be successful, you can do neither too many or too few marketing campaigns. And the campaigns you choose must...

Jul 19, 2019

Marketing is salesmanship multiplied. That means you can't market your product or service until you've successfully sold it.

Stop asking friends or employees what they think and start asking people who can stroke a check and buy it!

In this episode, I share steps to strengthen your marketing foundation so you can sell...